Art on Ice

You’re nobody in London if you’ve not got a Russian backer these days. Mine comes in the form of super trendy, Yota, a 4G wireless internet provider who took me out to St Petersburg last week to shoot some of their people and kit… Yep, Russians in the snow with their dongles!!
 
After two days shooting lifestyle and meeting their main man (who apparently has no intention of investing in Charlton Athletic). The final part of my brief was to cover ”Space” a digital arts festival, in a disused hypermarket.
 
It was pretty much a gathering of the top U.K digital artists Chris Levine, Jason Bruges and Shane Walter. Look here for a better explanation.
 
“immersive” is very much a buzz word in contemporary art and everything here was to some degree interactive. I particularly enjoyed the exhition by onedotzero.
 

 
The uber-trendy Russian art set spruced around the warehouse with their funny haircuts and inquiring looks, presumably as happy to get involved with the art as they were to stay out of the cold, it was -16
 

 
The opening day was rounded off by a performance from HotChip. After 15 minutes of arguing with security in the same slow, load English that my Dad uses when abroad, I managed to get into the pit and do my stuff.
 
Hot Chip
 
Who says photographing technology isn’t culturally rewarding!!